Arora.D.D. <br/><br/>
Emerging Issues in modern marketing. 

 - 1st 
 - New Delhi  UDH Publishers & Distributors Pvt. Ltd.  2004 
 - 164 
<br/><br/><label>ISBN: </label>81-85044-46-5 
<br/><br/><label>Subjects--Topical Terms: </label><br/>General Books