| 000 -LEADER |
|---|
| fixed length control field |
00456nam a2200181Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
201023s9999||||xx |||||||||||||| ||und|| |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
000000-0000000 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
West, Douglas and et |
| 245 #0 - TITLE STATEMENT |
|---|
| Title |
Strategic Marketing |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
9th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
New Delhi |
| Name of publisher, distributor, etc. |
Oxford |
| Date of publication, distribution, etc. |
2009 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
XI, 577 |
| 365 ## - TRADE PRICE |
|---|
| Price amount |
495 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Text-Book |